Holiday: A Year of Adventures
A conversation card deck designed for discovery and connection
My role:
Group Creative Director
Credits:
Reagan Gavin, Art Director
Julie Smead, Writer
LK James, Illustrator
Client:
Atria Management Company
A custom deck of conversation cards designed to spark connection at Holiday Senior Living’s Social Series events. As creative director, I led the concept and collaborated with an art director, writer, and illustrator to bring it to life, overseeing everything from creative direction through print production. Each theme-based prompt invites storytelling, laughter, and meaningful moments—helping turn shared time into genuine connection.